Bloomberg's Super-Sized Sodas Ban - New York City Mayor Michael Bloomberg spoke to MSNBC's Andrea Mitchell today to respond to the countless critics of his controversial big soda ban.
Comparing sugary soft drinks to asbestos, he argued that the government has a responsibility to regulate how New Yorkers quench their thirst.
He believes that banning the bubbles will combat obesity, diabetes, and other health problems plaguing the people of the Big Apple.
If Hizzoner has his way, any soft drink over 16 ounces (1 pint) will be outlawed across the city by March 2013 and restaurants that don't fall in line will be slapped with a $200 fine.
'The idea is you tend to eat all of the food in the container. If it's bigger, you eat more,' he said. 'If somebody put a smaller glass or plate or bowl in front of you, you would eat less.'
Mayor Bloomberg, who was the driving force behind the city's calorie counting and anti-smoking campaigns, hopes to implement the ban soon.
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